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Vol. 6, Issue 2
Confessions of a PR Man
By: Robert J. Wood with Max Gunther
269 pp. New American Library 1988
Review by: Lydia Morris Brown
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Wood recounts his first foray into major PR activity when he was in the U.S. Air Force in 1945. The story shows why he became interested in PR and illustrates three important characteristics of the profession: 1) the "sheer fun"; 2) the risks that can enhance the fun; and 3) its effectiveness.
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Vol. 25, Issue 26
Transparency
How Leaders Create a Culture of Candor
By: Warren Bennis, Daniel Goleman, James O'Toole, with Patricia Ward Biederman
130 pp. Jossey-Bass
Review by Amity Noltemeyer
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Vol. 25, Issue 25
Making Innovation Work
How to Manage It, Measure It, and Profit from It
By: Tony Davila, Marc J. Epstein, and Robert Shelton
350 pp. Wharton School Publishing
Review by Lydia Morris Brown
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Our Most Popular Summaries |
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Vol. 25, Issue 4
Made to Stick
Why Some Ideas Survive and Others Die
By: Chip Heath and Dan Heath
291 pp. Random House, Inc.
Review by Simone Isadora Flynn, Ph.D.
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Growing Your Company's Leaders Robert M. Fulmer, Jay A. Conger |
The New Age of Innovation C. K. Prahalad, M. S. Krishnan |
Built to Serve Dan J. Sanders, Foreword by Stephen R. Covey |
Innovation Nation John Kao |
Executive Stamina Marty Seldman, Joshua Seldman |
Divide or Conquer Diana McLain Smith |
The Age Curve Kenneth W. Gronbach |
Coaching Corporate MVPs Margaret Butteriss |
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