Vol. 14, Issue 2 Corporate Comeback The Story of Renewal and Transformation at National Semiconductor By: Robert H. Miles with Foreword by Gil Amelio 261 pp. Jossey-Bass Publishers 1996 Review by: Lydia Morris Brown

Corporate Comeback rigorously articulates what is required for leading corporate transformation and spells out in conceptual and practical terms just how to execute each element simultaneously. Miles combines his general framework with a finely detailed, multifaceted, example-laden account of the highly dramatic and successful Corporate Comeback experienced by National Semiconductor. The result is a field-tested prototype for achieving significant changes and for setting the stage for success with new markets, customers, and products, without exposing the organization to unacceptable risks. The rigorous, systemic, and systematic framework is applicable not only to companies in crisis, but it also applies equally well to companies in the midst of repositioning efforts, those attempting to integrate merged operations, and companies pursuing quantum revenue growth.

Vol. 25, Issue 27 The Momentum Effect How to Ignite Exceptional Growth By: J. C. Larreche 352 pp. Wharton School Publishing Review by Leslie Johnston Vol. 25, Issue 26 Transparency How Leaders Create a Culture of Candor By: Warren Bennis, Daniel Goleman, James O'Toole, with Patricia Ward Biederman 130 pp. Jossey-Bass Review by Amity Noltemeyer Vol. 25, Issue 25 Making Innovation Work How to Manage It, Measure It, and Profit from It By: Tony Davila, Marc J. Epstein, and Robert Shelton 350 pp. Wharton School Publishing Review by Lydia Morris Brown

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