Vol. 25, Issue 25 Making Innovation Work How to Manage It, Measure It, and Profit from It By: Tony Davila, Marc J. Epstein, and Robert Shelton 350 pp. Wharton School Publishing 2007 Review by: Lydia Morris Brown

Although many myths surround innovation, making it appear more complex than it is, the authors believe that the execution of innovation is not any more difficult than the implementation of other management activities. Nonetheless, it seems as if the correct set of innovation rules has been misplaced, distorted, or simply misinterpreted. Making Innovation Work challenges prevailing misconceptions and lays out the tools and processes necessary for an organization to harness, manage, and execute innovation successfully and profitably. It provides a start-to-finish process for defining innovation strategy, integrating innovation and business strategy, balancing creativity and value capture, weaving innovation into the fabric of the business, neutralizing organizational “antibodies,” building innovation networks, and measuring and rewarding.

Vol. 25, Issue 35 The Age Curve How to Profit From the Coming Demographic Storm By: Kenneth W. Gronbach 268 pp. AMACOM Review by Jennifer G. Cuthbertson Vol. 25, Issue 34 The New Age of Innovation Driving Co-Created Value Through Global Networks By: C. K. Prahalad, M. S. Krishnan 304 pp. McGraw-Hill Review by Leslie Johnston Vol. 25, Issue 33 Putting Our Differences to Work The Fastest Way to Innovation, Leadership and High Performance By: Debbe Kennedy 208 pp. Berret-Koehler Publishers, Inc. Review by Amity Noltemeyer

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Vol. 25, Issue 9 Becoming an Extraordinary Manager The Five Essentials for Success By: Len Sandler 256 pp. AMACOM Review by Kendra Bentle Vol. 25, Issue 5 The Power of Body Language How to Succeed In Every Business and Social Encounter By: Tonya Reiman 365 pp. Simon & Schuster, Inc. Review by Lydia Morris Brown Vol. 25, Issue 4 Made to Stick Why Some Ideas Survive and Others Die By: Chip Heath and Dan Heath 291 pp. Random House, Inc. Review by Simone Isadora Flynn, Ph.D.